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2025 Primary Care Conference
About the Course
Join us at the 2025 Primary Care Conference, where healthcare professionals come together to explore the latest advancements, strategies, and best practices in primary care. This conference provides an opportunity to enhance your expertise, refine your skills, and improve patient care through cutting-edge education. Guided by real-world clinical challenges and informed by healthcare quality data, this event directly addresses documented practice gaps, equipping participants with the knowledge, tools, and resources to enact lasting improvements in their professional practice. Elevate your competence in patient care, procedural skills, and medical knowledge while engaging with colleagues and leading experts in the field. Don’t miss this opportunity to grow, learn, and make a meaningful impact on your patients' lives.
Conference Format (Live In-Person OR Live Virtual)
Please Note: This conference is scheduled to be in-person at the Concourse Hotel & Governor's Club, and also live streamed. This conference will not be recorded for post-conference viewing.
In-person conference attendance is limited, so we encourage you to register early. Method of attendance is available when you register for the program.
Intended Audience
This activity is designed to meet the needs of primary care physicians, physician assistants, advanced practice nurses, and other health care professionals who are interested in expanding their knowledge and improving their care of patients.
Learning Objectives
As a result of participation in this educational activity, members of the healthcare team will be able to:
- Describe the latest evidence regarding diagnosis and evaluation of medical conditions
- Summarize state-of-the-art management of common medical conditions in clinical practice
- Employ new strategies to enact behavior change in patients
Elements of Competence
This activity has been designed to change learner competence and focuses on the following competencies:
American Board of Medical Specialties:
- patient care and procedural skills
- medical knowledge
Interprofessional:
- roles and responsibilities
- communication
Thursday, November 20, 2025 | |
| AM | |
| 7:00 | Registration/Breakfast |
| 7:50 | Welcome and Announcements - Jeremy P. Smith, MD |
| 8:00 | Serologic Secrets: Rheumatology Labs in Primary Care - Trevor McKown, MD |
| 8:40 | Listen Up! The Latest in Hearing Healthcare and Advancements in Audiology - Sara Misurelli, Ph.D, AuD, CCC-A |
| 9:20 | Vitality, Vigor, & Volatility in the Older Adult – Keeping Father Time at a Distance - Douglas Grovergrys, PT |
| 10:00 | Q&A - McKown, Misurelli, Grovergrys |
| 10:30 | Break/Exhibits |
| 11:00 | Concussion: Identify, Educate, Refer - Mary Ann Roelke, OTD, OTR |
| 11:30 | High-Yield Medical Cannabis: Practical Guidance - Michael Chen, MD |
| 12:00 | Q&A - Roelke, Chen |
| PM | |
| 12:30 | Lunch & Exhibits - Atrium |
| 1:30 | Monoclonal Gammopathy: What is the Significance? - Timothy Schmidt, MD |
| 2:00 | New Tools, New Hope: Biomarkers and Treatments Reshaping Alzheimer’s Care - Nathaniel Chin, MD |
| 2:30 | Q&A - Schmidt, Chin |
| 2:45 | Break/Exhibits - Atrium |
| 3:00 | "I Have Terrific News!!! You Have Diabetes!!!" Top 8 Studies of the Year in the GLP-1 Era - Jeremy P. Smith, MD |
| 4:00 | Q&A - Jeremy P. Smith, MD |
| 4:15 | Adjourn |
Friday, November 21, 2025 | |
| AM | |
| 7:00 | Registration, Breakfast - Atrium |
| 7:50 | Welcome and Announcements - Jeremy P. Smith, MD |
| 8:00 | Bang and the Buck: The Tried and True, Costly Advances, and What Really Matters (2025 Update on COPD) - Brian Griffith, MD |
| 8:30 | TikTok Diagnosed Me with POTS - Jennifer Marks, BS, BSN, MSN |
| 9:00 | From Symptoms to Solutions: Navigating Inflammatory Arthritis in Primary Care - Tiffany Lin, MD |
| 9:30 | Q&A - Griffith, Marks, Lin |
| 10:00 | Break/Exhibits - Atrium |
| 10:30 | Treating Your Patients with Monster Drool (and its derivatives): a guide to using GLP-1 Agonists, and using them well - Samantha Pabich, MD, MPH |
| 11:00 | Your Patient’s Headache Appointment isn’t Until 2027, What Can You Do Next? - Kayla Haffley, MD |
| 11:30 | Beyond the Hype: Real-World AI for Everyday Medicine - Peter Kleinschmidt, MD and Heidi Twedt, MD |
| 12:00 | Q&A - Pabich, Haffley, Kleinschmidt and Twedt |
| PM | |
| 12:30 | Lunch & Exhibits - Atrium |
| 1:30 | Wait for It... Vaccine Uptake in Hesitant Times - James Bigham, MD, MPH |
| 2:00 | Questions and Cases in Hematology - Eliot Williams, MD, PhD |
| 2:30 | Menopause: The Hot Topics - Laura Bozzuto, MD, Patrice Grzebielski, MD |
| 3:00 | Q&A - Bigham, Williams, Bozzuto and Grzebielski |
| 3:30 | Adjourn |
Conference Attire
Casual attire is appropriate for this conference. Since meeting room temperatures and personal comfort levels vary, dressing in layers is recommended.
Hotel Reservations
Madison Concourse Hotel & Governor's Club
1 W Dayton St, Madison, WI 53703
(800) 356-8293
A block of rooms has been reserved at the conference site, the Concourse Hotel & Governor's Club. Please contact the hotel directly (1-888-745-2032) or click on the following link to arrange your accommodations:
Group Direct Booking Link- No login/Attendee Code needed:
Booking Engine 4.0 URL: https://reservations.travelclick.com/6388?groupID=4622950
Guest Room Rates:
November 19th: $169 + taxes
November 20th : $169 + taxes
November 21st: $169 + taxes
The block of rooms will be held on a first-come, first-served basis and any available rooms that have not been reserved by 5:00 PM, October 18, 2025, will be released to the general public.
Virtual Attendees
Program links to the event will be sent to you prior to the conference and can be accessed in the course site.
Travel
Madison, Wisconsin has one major airport (MSN), the Dane County Regional Airport.
Planning Committee, University of Wisconsin School of Medicine and Public Health
James B. Bigham, MD, MPH, FAAFP, Clinical Associate Professor, Department of Family Medicine and Community Health
Kristen Lucas, Planner, Office of Continuing Professional Development
Kristen L. Panther, RN, MS, ANP-C, Program Manager - APP Education and Professional Development, UW Health; Nurse Practitioner, Division of General Internal Medicine, Department of Medicine
Jeremy P. Smith, MD, Associate Professor, Division of General Internal Medicine, Department of Medicine
Karen Brand Wendler, PA-C, Physician Assistant, Department of Family Medicine and Community Health
Faculty Presenters, University of Wisconsin School of Medicine and Public Health
James B. Bigham, MD, MPH, FAAFP, Clinical Associate Professor, Department of Family Medicine and Community Health
Laura Bozzuto, MD, MS, Assistant Professor , Division of Surgical Oncology, Department of Surgery, University of Wisconsin School of Medicine and Public Health
Michael Chen, MD, Assistant Professor (CHS), Department of Family Medicine and Community Health, University of Wisconsin School of Medicine and Public Health
Nathaniel Chin, MD, Associate Professor, Department of Medicine, Division of Geriatrics and Gerontology, University of Wisconsin School of Medicine and Public Health
Brian Griffith, MD, Clinical Associate Professor, Pulmonary and Critical Care Medicine, University of Wisconsin School of Medicine and Public Health
Douglas Grovergrys, PT, Program Coordinator, Sports Physical Therapy Residency, UW Sports Rehabilitation at Science Drive
Patrice Grzebielski, MD, Clinical Associate Professor, Obstetrics and Gynecology, University of Wisconsin School of Medicine and Public Health
Kayla Haffley, MD, Clinical Associate Professor Department of Neurology, University of Wisconsin School of Medicine and Public Health
Peter Kleinschmidt, MD, Associate Professor (CHS), Department of Internal Medicine, University of Wisconsin School of Medicine and Public Health
Tiffany Lin, MD, Associate Professor (CHS), Department of Medicine, University of Wisconsin School of Medicine and Public Health
Jennifer Marks, NP, Cardiovascular Medicine, University of Wisconsin School of Medicine and Public Health
Trevor McKown, MD, Assistant Professor (CHS), Department of Medicine, University of Wisconsin School of Medicine and Public Health
Sara Misurelli, PhD, Aud, CCC-A, Director of Audiology, Division of Otolaryngology, Department of Surgery, University of Wisconsin School of Medicine and Public Health
Samantha Pabich, MD, MPH, Instructor (CHS), Division of Endocrinology, Diabetes and Metabolism, University of Wisconsin School of Medicine and Public Health
Mary Ann Roelke, OTD, OTR, Unity Point Health, Meriter Hospital
Timothy Schmidt, MD, Assistant Professor (CHS), Hematology, Medical Oncology and Palliative Care, University of Wisconsin School of Medicine and Public Health
Jeremy P. Smith, MD, Professor (CHS) Division of General Internal Medicine, Department of Medicine, University of Wisconsin School of Medicine and Public Health
Eliot Williams, MD, Ph.D, Professor, Hematology, Medical Oncology and Palliative Care, Department of Medicine, University of Wisconsin School of Medicine and Public Health
Policy on Faculty and Sponsor Disclosure
It is the policy of the University of Wisconsin–Madison Interprofessional Continuing Education Partnership (ICEP) to identify, mitigate, and disclose all relevant financial relationships with ineligible companies* held by the speakers/presenters, authors, planners, and other persons who may influence the content of this accredited continuing education (CE). In addition, speakers, presenters and authors must disclose any planned discussion of unlabeled/unapproved uses of drugs or devices during their presentation. For this accredited continuing education activity all relevant financial relationships have been mitigated and detailed disclosures are listed below.
*Ineligible companies are those whose primary business is producing, marketing, selling, re-selling, or distributing healthcare products used by, or on, patients. The ACCME does not consider providers of clinical services directly to patients to be ineligible companies.
For this accredited continuing education activity all relevant financial relationships have been mitigated and detailed disclosures are listed below.
| Name | Role | Financial Relationship Disclosure | Discussion of Unlabeled/Unapproved Uses of Drugs/Devices in Presentation? |
| James Bigham, MD, MPH | Committee Member, Speaker | Sequiris (Contractor), GlaxoSmithKline Pharmaceuticals (Contractor), Dynavax Technologies Corporation (Contractor), VBI (Contractor), American Cancer Society (Contractor), Pfizer (Contractor), GlaxoSmithKline Pharmaceuticals (Contractor), Valneva USA, Inc. (Contractor) | No |
| Laura Bozzuto, MD, MS | Speaker | No relevant relationships with ineligible companies to disclose | No |
| Michael Chen, MD | Speaker | No relevant relationships with ineligible companies to disclose | No |
| Nathaniel Chin, MD | Speaker | NewAmsterdam Pharma (Contractor), Eli Lilly and Company (Contractor) | Yes |
| Adam Flyte, MS | Planner | No relevant relationships with ineligible companies to disclose | No |
| Brian Griffith, MD | Speaker | No relevant relationships with ineligible companies to disclose | No |
| Douglas Grovergrys, PT | Speaker | No relevant relationships with ineligible companies to disclose | No |
| Patrice Grzebielski, MD | Speaker | No relevant relationships with ineligible companies to disclose | No |
| Kayla Haffley, MD | Speaker | No relevant relationships with ineligible companies to disclose | No |
| Peter Kleinschmidt, MD | Speaker | No relevant relationships with ineligible companies to disclose | No |
| Tiffany Lin, MD | Speaker | No relevant relationships with ineligible companies to disclose | Yes |
| Kristen Lucas | Planner | No relevant relationships with ineligible companies to disclose | No |
| Jennifer Marks, NP | Speaker | No relevant relationships with ineligible companies to disclose | No |
| Trevor McKown, MD | Speaker | Amgen (Contractor) | No |
| Sara Misurelli, PhD, Aud | Speaker | Cochlear Americas (Grant) | No |
| Samantha Pabich, MD, MPH | Speaker | Eli Lilly and Company (Contractor) | Yes |
| Mary Ann Roelke, OTD, OTR | Speaker | UnityPoint Health- Meriter Hospital (Grant), MedBridge (Contractor), Shirley Ryan Ability Lab (Contractor) | No |
| Anna Schmidt, MS, PA-C | Content Reviewer | No relevant relationships with ineligible companies to disclose | No |
| Timothy Schmidt, MD | Speaker | BiolineRx (Contractor), Janssen Research & Development, LLC (Contractor), Pfizer (Contractor), Janssen Scientific Affairs, LLC (Contractor), Alexion Pharmaceuticals, Inc. (Contractor), Janssen Biotech (Contractor), Bristol Myers Squibb Company (Contractor), Pfizer (Contractor) | No |
| Jeremy Smith, MD | Course Director/Speaker | No relevant relationships with ineligible companies to disclose | No |
| Eliot Williams, MD, PhD | Speaker | No relevant relationships with ineligible companies to disclose | No |
| Karen Brand Wendler, PA-C | Committee Member | No relevant relationships with ineligible companies to disclose | No |
Accreditation Statement | |
 | In support of improving patient care, the University of Wisconsin–Madison Interprofessional Continuing Education Partnership (ICEP) is jointly accredited by the Accreditation Council for Continuing Medical Education (ACCME), the Accreditation Council for Pharmacy Education (ACPE), and the American Nurses Credentialing Center (ANCC) to provide continuing education for the healthcare team. |
Credit Designation Statements | |
American Medical Association (AMA) The University of Wisconsin–Madison ICEP designates this live activity for a maximum of 12.50 AMA PRA Category 1 Credits™. Physicians should claim only the credit commensurate with the extent of their participation in the activity. | |
American Academy of Family Physicians (AAFP) AAFP Credits to be determined based on approval of application. | |
American Nurses Credentialing Center (ANCC) The University of Wisconsin–Madison ICEP designates this live activity for a maximum of 12.50 ANCC contact hours (1.75 of which are eligible for pharmacotherapeutic contact hours). | |
 | American Board of Internal Medicine MOC (Maintenance of Certification) Successful completion of this CME activity, which includes participation in the evaluation component, enables the participant to earn up to 12.50 MOC points in the American Board of Internal Medicine's (ABIM) Maintenance of Certification (MOC) program. It is the CME activity provider's responsibility to submit participant completion information to ACCME for the purpose of granting ABIM MOC credit. |
 | American Academy of Physician Assistants (AAPA) The University of Wisconsin–Madison ICEP has been authorized by the American Academy of PAs (AAPA) to award AAPA Category 1 CME credit for activities planned in accordance with AAPA CME Criteria. This activity is designated for 12.50 AAPA Category 1 CME credits. PAs should only claim credit commensurate with the extent of their participation. |
Continuing Education Units (CEUs) The University of Wisconsin–Madison ICEP, as a member of the University Professional & Continuing Education Association (UPCEA), authorizes this program for 1.25 CEUs or 12.50 hours. | |
Available Credit
- 12.50 AAPA Category 1 CME
- 12.50 MOC: ABIM Medical Knowledge Points (Part II)
- 12.50 AMA PRA Category 1 Credit™
- 0.00 AAFP Credits
- 12.50 ANCC Contact Hours
- 1.75 ANCC Pharmacotherapy Contact Hours
- 12.50 University of Wisconsin–Madison Continuing Education Hours
- 12.50 Approved for AMA PRA Category 1 Credit™
Exhibitor Space for the 2025 Primary Care has reached capacity. We are no longer accepting applications.
Check back periodically for an up-to-date list of exhibitors.
Exhibitors |
Amgen |
Amgen Pharmaceuticals |
Bayer Pharmaceuticals |
|
Boehringer-Ingelheim |
|
| GSK |
Intra-Cellular Therapies - a Johnson & Johnson Company |
Lundbeck |
Merck Vaccines |
| Pfizer |
| Pfizer Vaccines |
| Sumitomo Pharma |
| Takeda Pharmaceuticals |
Registration for this activity can only be completed through the ICEP Learning Portal. Attendee registrations made through any other sites cannot be honored. UW-Madison ICEP is not able to refund fees paid through unaffiliated registration sites, such as eMedEvents.com, MedConfWorld.com, EventEgg.com, and 10times.com. Please report any unauthorized websites or solicitations for registrations to [email protected].
Cancellation and Refund Policy
Requests for cancellation must be submitted in writing to [email protected]. Cancellation requests received more than 5 days prior to the conference start will allow a full refund except for the nonrefundable processing fee of $75. No refunds will be made for cancellations received 5 days or less prior to the activity start date.
Accessibility
The University of Wisconsin provides equal opportunities in employment and programming, including Title IX requirements. The University of Wisconsin fully complies with the legal requirements of the ADA and the rules and regulations thereof. If any participant in this educational activity is in need of accommodations, please notify us at [email protected]
Program Changes
Emergency situations occasionally occur and may necessitate topic or speaker changes. The University of Wisconsin School of Medicine and Public Health and the University of Wisconsin–Madison ICEP reserve the right to alter or substitute a topic or speaker without prior notification.
Questions About Registration
Email [email protected].
For Further Information
For conference information please contact Adam Flyte: [email protected]
Required Hardware/software
Virtual attendees: laptop, desktop, or tablet with video streaming capability.