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22nd Annual Fall Cancer Conference: Misinformation, Myths & Misbeliefs
Registration for this event is closed. IF you are interested in possibly attending as a “day of registration” attendee, please reach out to Craig Robida, crobida@uwhealth.org or 608-212-8978.
Conference Format
This conference is being held in-person at Monona Terrace, One John Nolen Drive, Madison, Wisconsin.
This event will be held in-person only. There is not a hybrid option for this event, and the conference will not be recorded for use after the program.
Conference Description
Cancer misinformation has become an increasingly prevalent problem, potentially endangering public health and understanding. Learn the latest from experts in the field.
Informative presentations and interactive discussions await you! Our Annual Fall Cancer Conference is designed for health care professionals, as well as patients and loved ones.
Intended Audience
This activity is designed for individuals who are involved in cancer treatment and education of cancer patients and their families: oncology physicians, primary care physicians, oncology nurses, oncology nurse practitioners, clinical research associates, health educators, social workers, psychologists, chaplains, and other interested health care professionals involved in cancer care. Patients, caregivers and community members are also encouraged to attend.
Elements of Competence
This continuing education activity has been designed to change learner competence and focuses on the following competencies:
American Board of Medical Specialties:
- patient care and procedural skills
- interpersonal and communication skills
- professionalism, and the interprofessional
Interprofessional Practice:
- values/ethics
Global Learning Objectives
As a result of participation in this educational activity, members of the healthcare team will be able to:
- Recognize and understand the concept of toxic positivity and its potential impact on cancer patients and their families
- Recognize sensitive issues regarding the language we use to discuss cancer in public and private realms
- Illustrate examples of misinformation and misconceptions surrounding clinical trials
- Recognize potential drivers of poor survival in minority patients
- Examine common mistrust examples during COVID and how that affected trust in healthcare and provider well-being
- Recognize the importance of organizational health literacy in healthcare settings, including its impact on patient-provider communication, adherence to medical instructions, and overall quality of care
- Explore why people believe conspiracy theories about public health and medicine, and how and when those beliefs may affect health-related behaviors
- Differentiate palliative care, hospice care, and comfort-focused care for seriously ill patients
- Describe the 3 C’s of vaccine hesitancy
- Examine misconceptions among immigrant communities surrounding cancer treatment, research, and clinical trials
- Describe how NCI-MATCH (Molecular Analysis for Therapy Choice) paved the way for future precision oncology trials
- List key drivers of the spread of health misinformation and factors behind the susceptibility of highly educated people and health care professionals to believe misinformation
Conference Fees, Cancellation Policy
$175 Physicians
$125 Nurses, Physician Assistants, Association of Clinical Research Professionals (ACRP) Members/Clinical Research Associates, Social Workers, Dietitians, Other Health Care Professionals
$40 UW Health Staff, Residents, Fellows, Students; UW–Madison Faculty and Staff; Faculty, Staff, and Students at Any UW Campus
$40 Cancer Patients, Survivors, Caregivers and Family Members
The conference fee includes the cost of tuition, materials, breakfast, lunch, one break, and a nonrefundable processing fee of $25.
Requests for cancellation must be submitted in writing to help@icep.wisc.edu. All cancellations must be received on or before October 4, 2024, in order to receive a refund minus the $25 nonrefundable processing fee. No refunds will be made for cancellations received after October 4, 2024 (this also applies to NO SHOWS).
Conference Agenda
Friday, October 18, 2024 | |
| AM | |
| 7:15-8:00 | Registration, Breakfast and Visit With Exhibitors |
| 8:00-8:05 | Welcome and Introductions, Noelle LoConte, MD, FASCO |
| 8:05-9:00 | KEYNOTE PRESENTATION
|
| 9:05-10:00 | KEYNOTE PRESENTATION
|
| 10:00-10:30 | Break, Visit with Exhibitors |
| 10:30-11:25 | Workshops: Please Choose One |
A) Clinical Trials: The Guinea Pig Misbelief, Sarah Kotila, RN, BSN
| |
B) Panel Discussion: Looking Back on Mistrust During COVID, Noelle LoConte, MD, FASCO; William Ehlenbach, MD, MSc; Sam Lubner, MD
| |
C) The Importance of Both Personal and Organizational Health Literacy, Brian Abel, DHSc, MPH
| |
| 11:30-12:25 | KEYNOTE PRESENTATION
|
| PM | |
| 12:25-1:15 | Lunch |
| 1:15-1:35 | Visit with Symposium Exhibitors |
| 1:35-2:30 | Workshops: Please Choose One |
A) Unveiling Truths: Overcoming Palliative Care Misconceptions to Optimize Care for Patients and Families Navigating Cancer, Sara Johnson, MD; Kate Schueller, MD
| |
B) Unraveling Vaccine Communication Amidst Anti-Science Trends: Why Has HPV Vaccine Been Targeted? Raj Naik, MD, FAAP
| |
C) Panel: Cancer Misconceptions Among Immigrant Communities, Earlise Ward, MS, PhD, LP; Mayhoua Moua; Uchenna Jones, RN, BSN, CLC, NASM-CPT; Maria Mora Pinzon, MD, MS, FACPM
| |
D) Precision Oncology: How to Stay on Target When It Is Everything Everywhere All at Once, Hui-Zi Chen, MD, PhD
| |
| 2:35-3:30 | KEYNOTE PRESENTATION
|
| 3:30-4:00 | Synthesis of Day/Wrap-Up, Noelle LoConte, MD, FASCO |
| 4:00 | Adjourn |
Conference Faculty
Brian Abel, DHSc, MPH, Director – Health Literacy, Wisconsin Literacy, Inc.
Hui-Zi Chen, MD, PhD, Assistant Professor, Medical College of Wisconsin
William Ehlenbach, MD, MSc, Associate Medical Director – Pulmonology and Sleep Medicine, SSM Health Dean Medical Group
David Gorski, MD, PhD, FACS, Chief, Breast Surgery Section, Medical Director, Alexander J. Walt Comprehensive Breast Center Karmanos Cancer Institute
Sara Johnson, MD, Associate Professor of Medicine, Division of Hematology, Medical Oncology and Palliative Care, UW Department of Medicine
Uchenna Jones, RN, BSN, CLC, NASM-CPT, Founder & Race Director, Madison Gospel 5K Foundation
Sarah Kotila, RN, BSN, Clinical Trials Navigator Office Manager, UW Carbone Cancer Center
Noelle LoConte, MD, FASCO, Associate Professor of Medicine, Division of Hematology, Medical Oncology and Palliative Care, UW Department of Medicine, UW Carbone Cancer Center
Sam Lubner, MD, Associate Professor of Medicine, Division of Hematology, Medical Oncology and Palliative Care, UW Department of Medicine, UW Carbone Cancer Center
Maria Mora Pinzon, MD, MS, FACPM, Assistant Professor, Division of Geriatrics and Gerontology, UW Department of Medicine
Mayhoua Moua, Former Executive Director for the Milwaukee Consortium for Hmong Health
Raj Naik, MD, FAAP, Chief Medical Information Officer, Department of Pediatrics, Bellin and Gundersen Health System
Elaine Schattner, MD, MA, Clinical Associate Professor of Medicine, Weill Cornell Medicine and Author of From Whispers to Shouts: The Ways We Talk About Cancer
Kate Schueller, MD, Associate Professor of Medicine, Division of Hematology, Medical Oncology and Palliative Care, UW Department of Medicine
Joseph Uscinski, PhD, Professor of Political Science at the University of Miami
Earlise Ward, MS, PhD, LP, Professor of Family Medicine and Community Health, and Program Lead, Cancer Health Disparities Initiative, UW Carbone Cancer Center
Ethan Zohn, Cancer Survivor
Conference Planning Committee
Noelle LoConte, MD, FASCO, Associate Professor of Medicine, Division of Hematology, Medical Oncology and Palliative Care, UW Department of Medicine, UW Carbone Cancer Center
Antonette Neitzel, RN, Director, Clinical Cancer Services, UW Health
Craig Robida, BA, External Relations Manager, UW Carbone Cancer Center
Amy Scharmer, MSW, CAPSW, Clinical Social Worker
Policy on Faculty and Sponsor Disclosure
It is the policy of the University of Wisconsin–Madison Interprofessional Continuing Education Partnership (ICEP) to identify, mitigate, and disclose all relevant financial relationships with ineligible companies* held by the speakers/presenters, authors, planners, and other persons who may influence the content of this accredited continuing education (CE). In addition, speakers/presenters and authors must disclose any planned discussion of unlabeled/unapproved uses of drugs or devices during their presentation. Detailed disclosures will be available prior to the start of the activity.
*Ineligible companies are those whose primary business is producing, marketing, selling, re-selling, or distributing healthcare products used by, or on, patients. The ACCME does not consider providers of clinical services directly to patients to be ineligible companies.
NAME | ROLE(S) | FINANCIAL RELATIONSHIPS DISCLOSURE(S) | DISCUSSION OF UNLABELED/ |
Brian Abel, DHSc, MPH | Speaker | No relevant relationships with ineligible companies to disclose | No |
Hui-Zi Chen, MD, PhD | Speaker | Jazz Pharmaceuticals (Contractor) | Yes |
William Ehlenbach, MD, MSc | Speaker | No relevant relationships with ineligible companies to disclose | No |
David Gorski, MD, PhD | Speaker | No relevant relationships with ineligible companies to disclose | Yes |
Sara Johnson, MD | Speaker | No relevant relationships with ineligible companies to disclose | No |
Uchenna Jones, RN, BSN, CLC, NASM-CPT | Speaker | No relevant relationships with ineligible companies to disclose | No |
Sarah Kotila, RN, BSN | Speaker | No relevant relationships with ineligible companies to disclose | No |
Noelle LoConte, MD, FASCO | Committee Member, Medical Director, Moderator | AbbVie, Exact Sciences, Personal Genome Diagnostics (All Contractor) | No |
Sam Lubner, MD | Speaker | Elephas Bio (Contractor) | No |
Cathy Means | Planner | No relevant relationships with ineligible companies to disclose | N/A |
Maria Mora Pinzon, MD, MS, FACPM | Speaker | No relevant relationships with ineligible companies to disclose | No |
Mayhoua Moua | Speaker | No relevant relationships with ineligible companies to disclose | No |
Raj Naik, MD, FAAP | Speaker | No relevant relationships with ineligible companies to disclose | Yes |
Antonette Neitzel, RN | Committee Member | No relevant relationships with ineligible companies to disclose | N/A |
Craig Robida, BA | Committee Member | No relevant relationships with ineligible companies to disclose | N/A |
Amy Scharmer, MSW, CAPSW | Committee Member | No relevant relationships with ineligible companies to disclose | N/A |
Elaine Schattner, MD, MA | Speaker | No relevant relationships with ineligible companies to disclose | No |
Kate Schueller, MD | Speaker | No relevant relationships with ineligible companies to disclose | No |
Joseph Uscinski, PhD | Speaker | No relevant relationships with ineligible companies to disclose | No |
Earlise Ward, MS, PhD, LP | Speaker | No relevant relationships with ineligible companies to disclose | No |
Ethan Zohn | Speaker | No relevant relationships with ineligible companies to disclose | No |
Accreditation Statement
 | In support of improving patient care, the University of Wisconsin–Madison Interprofessional Continuing Education Partnership (ICEP) is jointly accredited by the Accreditation Council for Continuing Medical Education (ACCME), the Accreditation Council for Pharmacy Education (ACPE), and the American Nurses Credentialing Center (ANCC) to provide continuing education for the healthcare team. |
Credit Designation Statements
American Medical Association (AMA)
The University of Wisconsin–Madison ICEP designates this live activity for a maximum of 6 AMA PRA Category 1 Credits™. Physicians should claim only the credit commensurate with the extent of their participation in the activity.
American Nurses Credentialing Center (ANCC)
The University of Wisconsin–Madison ICEP designates this live activity for a maximum of 6 ANCC contact hours.
Association of Social Work Boards (ASWB)
As a Jointly Accredited Organization, the University of Wisconsin–Madison Interprofessional Continuing Education Partnership (ICEP) is approved to offer social work continuing education by the Association of Social Work Boards (ASWB) Approved Continuing Education (ACE) program. Organizations, not individual courses, are approved under this program. Regulatory boards are the final authority on courses accepted for continuing education credit. Social workers completing this course receive 6.0 general, live continuing education credits.
Continuing Education Units (CEUs)
The University of Wisconsin–Madison ICEP, as a member of the University Professional & Continuing Education Association (UPCEA), authorizes this program for 0.6 continuing education units (CEUs) or 6 hours.
Available Credit
- 6.00 AMA PRA Category 1 Credit™
- 6.00 ANCC Contact Hours
- 6.00 University of Wisconsin–Madison Continuing Education Hours
- 6.00 Approved for AMA PRA Category 1 Credit™
Registration for this activity can only be completed through the ICEP Learning Portal. Attendee registrations made through any other sites cannot be honored. UW-Madison ICEP is not able to refund fees paid through unaffiliated registration sites, such as eMedEvents.com, MedConfWorld.com, EventEgg.com, and 10times.com. Please report any unauthorized websites or solicitations for registrations to help@icep.wisc.edu.
Cancellation and Refund Policy
Requests for cancellation must be submitted in writing to help@icep.wisc.edu. All cancellations must be received on or before October 4, 2024, in order to receive a refund minus the $25 nonrefundable processing fee. No refunds will be made for cancellations received after October 4, 2024 (this also applies to NO SHOWS).
Questions
For questions about registration, please email help@icep.wisc.edu. For general questions about the conference, please contact Craig Robida at crobida@uwhealth.org.
Program Changes
Emergency situations occasionally occur and may necessitate topic or speaker changes. The University of Wisconsin School of Medicine and Public Health and the University of Wisconsin–Madison ICEP reserve the right to alter or substitute a topic or speaker without prior notification.
Accessibility
The University of Wisconsin provides equal opportunities in employment and programming, including Title IX requirements. The University of Wisconsin fully complies with the legal requirements of the ADA and the rules and regulations thereof. If any participant in this educational activity is in need of accommodations, please notify us at help@icep.wisc.edu